Build
WebsitesFast sites that sellLogos and brandMarks people rememberGraphic design and printSocial, ads and printAppsiOS and AndroidShopify appsTools for merchantsSoftwareWeb apps and toolsBe found
SEORank on Google and in AIGoogle Business ProfileTop of the mapLead generationFunnels and follow-upBe seen
Paid adsEight platforms, one planSocial mediaContent on every channelVideosAds, UGC and filmsWe design and build Shopify apps that feel part of the admin and are ready for Shopify's review. Public or custom, we handle the build, billing and launch.
Shopify apps that feel bolted on, slow down themes or fail review lose merchants before they get started. We build with Shopify's own components and rules, so your app looks native, runs fast and is ready for review.
From a private tool for one store to a public app for thousands, we build and ship each part properly.
Public App Store apps
We build public apps that any merchant can install from the Shopify App Store. Each one follows Shopify's requirements so it is ready for review.
Custom store apps
When your store needs something no public app does well, we build a custom app just for you. It connects to your data, workflows and other systems.
Theme app extensions
We build app blocks and embeds that merchants add through the theme editor. Nothing is injected into theme code, so stores stay fast and uninstalls leave themes clean.
App billing and plans
We set up recurring plans, free trials and usage charges through the Shopify Billing API. Merchants pay on their usual Shopify invoice, and plan limits are enforced in the app.
Listing and launch
We write and design your App Store listing, screenshots and demo store, then manage submission and review. AI helps us research search terms, and a person checks every word.
The parts that make the biggest difference, and how we handle each one.
Merchants trust apps that look and behave like Shopify. We design with Polaris and App Bridge, so your app sits inside the admin with familiar layouts, buttons and messages.
Shopify toolkit
Review rejections cost weeks. We check your app against Shopify's requirements before submission, covering installation, billing, data handling and uninstall behaviour.
Review readiness
WorkingInstalls only count if merchants finish setup. We design a short onboarding flow and follow-up emails that guide each store to its first useful result.
New install flow
Real projects first, then examples of how we'd approach yours.
Own product · Shopify app
A sticky add-to-cart bar for Shopify stores, so the buy button is always in reach.
Read the case studyHow we would approach it. Illustrations, not client results.
Example project · Public App Store apps
A homeware merchant built a script that tags customers by buying habits. Other store owners keep asking for it, so the merchant wants a proper public app with plans, onboarding and an App Store listing.
Example project · Custom store apps
Trade customers email orders that staff retype into Shopify, then into the accounting system. Pricing tiers live in a spreadsheet, and stock often differs between the warehouse and the website.
Example project · Theme app extensions
The app adds review widgets by injecting code into theme files. Merchants report broken layouts after theme updates and leftover code after uninstalling, and the developer wants to meet Built for Shopify requirements.
From first call to launch and beyond. You'll always know what's happening and what's next.
We agree the problem your app solves, its features and plan structure.
We design every admin screen with Polaris and agree it with you.
We build on Shopify CLI and test on development stores throughout.
We check Shopify's requirements, then submit and handle reviewer feedback.
Your app goes live and we keep it updated with each API version.
Included with Shopify apps from Infinity, whichever way you start.
Every option is confirmed after a short call, with a fixed price before we start.
A private tool for your store.
Suits merchants who need a feature or integration no public app provides.
Ready for the Shopify App Store.
Suits founders and agencies launching a new app to merchants worldwide.
Ongoing updates and improvements.
Suits live apps that need new features, API updates and listing improvements.
Every app is quoted after a short call, with a fixed price agreed before we start. Ongoing updates and support are covered by a fixed monthly fee.
A focused public app usually takes a few weeks to build, plus Shopify's review time. Custom apps vary with the integrations needed, and we agree a date before we start.
Choose a public app if you want to sell it to many merchants through the Shopify App Store. Choose a custom app if it solves a problem for your store alone.
We use theme app extensions, so storefront features load through Shopify's own app framework. We test on real themes and keep storefront code small.
You do. We build under your Shopify Partner account where possible, and you own the code, listing and billing. We hand over documentation at the end.
AI helps us write tests, draft listing copy and research search terms faster. A developer reviews every line of code, and a person checks all copy before it goes live.
One team runs it all, so every piece joins up.
Build
AppsWe design, build and launch iOS and Android apps that feel native and stay simple to use. One team takes your idea from first screen to App Store.Explore appsBuild
WebsitesWe design and build fast, clear websites that explain what you do and turn visitors into enquiries and sales. One team handles design, build, hosting and care.Explore websitesBuild
SoftwareWe design and build custom software, from SaaS products to internal tools. One team plans it, builds it and keeps it running after launch.Explore software
Tell us what you need. Charlie will come back with a plan and a price, usually within one working day.
AI replies can be wrong. For a firm quote, send a brief.
