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Close to a younger audience.

We set up your Snapchat Public Profile, post relaxed Stories and Spotlight videos, and plan Lenses that suit your brand, so you reach the younger people who use it daily.

  • Public Profile set up
  • Stories that feel real
  • Lenses worth sharing

On Snapchat

Public ProfileStoriesSaved StoriesSpotlightLensesLens StudioSnap MapStory repliesProfile InsightsSnap Ads

Snapchat reaches a younger audience, yet plenty of business accounts post rarely or simply reuse content from other apps. We make quick, in-the-moment content for Snapchat itself, and keep your Public Profile active between bigger campaigns.

Snapchat, kept casual and current.

Snapchat suits quick, honest content, so we keep production light and post in the moment.

Public Profile setup

We set up or tidy your Public Profile with a clear bio, category, website link and location, ready for people to subscribe.

Stories in the moment

Behind-the-scenes clips, new arrivals, quick polls and day-in-the-life moments posted to your public Story through the week.

Spotlight videos

Short, entertaining vertical videos submitted to Spotlight, where people who do not follow you can discover your brand.

Saved Stories

We turn your best Stories into Saved Stories on your profile, so new visitors can see menus, products or events at a glance.

Lenses and filters

We plan branded Lenses and location filters for launches and events, built in Lens Studio and tested before they go live.

Replies and Insights

We answer Story replies and chats, and read profile Insights to see which content brings new subscribers and views.

Done properly.

The details that decide whether Snapchat pays off.

Lenses people choose to share.

A good Lens puts your brand on someone's face, product or surroundings, then travels when they send it to friends. We plan the idea, build it in Lens Studio, test it on different phones and add it to your profile.

Lens build

Working
  • Lens idea agreedDone
  • Artwork and branding preparedDone
  • Built in Lens StudioDone
  • Tested on iPhone and AndroidLive
  • Published to your profileNext

Spotlight for reach, Stories for regulars.

Spotlight shows short videos to people who have never heard of you, while Stories keep subscribers up to date. We plan both each week, so new people find you and regulars have a reason to check back.

Weekly Snap notes

Example

Behind-the-counter clips are getting the most Story replies. Spotlight videos with a quick reveal are being watched to the end more often. Next week, plan a reveal series for the new range.

Checked by a person before it goes out

How it works.

Clear steps, and you approve each one before we move on.

  1. 01

    Set up

    We create or tidy your Public Profile and connect it to your business account.

  2. 02

    Capture

    We film quick moments on site or guide your team to capture them.

  3. 03

    Post

    Stories and Spotlight videos go out on a steady weekly rhythm.

  4. 04

    Learn

    We read Insights and Story replies, then shape next week's ideas.

Example project

A student-area takeaway reaching younger local customers

A takeaway near a university relies on flyers and a quiet Instagram account. Most of its customers are students, but it has no Snapchat presence and no way to show daily specials quickly.

What we would do

  • Set up a Public Profile with location
  • Post daily specials and kitchen clips to Stories
  • Plan a branded Lens for freshers' week
  • Submit short, funny Spotlight videos each week

An illustration of how we would approach it, not a client result.

What you would get

  • A complete Snapchat Public Profile
  • A weekly rhythm of Stories
  • A tested branded Lens
  • Monthly notes from profile Insights
Start a project like this

Questions, answered.

Is Snapchat right for my business?

It suits brands whose customers are teens and young adults, such as food, fashion, beauty, nightlife and events. We look at your audience first and will say so if another platform fits better.

What is a Snapchat Public Profile?

It is a free, permanent profile for your business, with a bio, website link, Saved Stories, Spotlight videos and Lenses. People can subscribe to it, and it is where your public Stories appear.

Are there rules about marketing to younger audiences?

Yes. The CAP Code limits how products such as alcohol, gambling and foods high in fat, salt or sugar can be promoted to children and young people. We check every post and Lens against it.

How much does Snapchat management cost?

It is a fixed monthly fee, based on how often you post. One-off Lens builds are quoted after a short call, with a fixed price agreed before we start.

Put your brand on Snapchat.

Tell us what you need. Charlie will come back with a plan and a price, usually within one working day.

hello@infinity.agency