Clear enough for AI to quote.

More people now ask ChatGPT, Perplexity or Google's AI Overviews before clicking a link. We make your business clear and credible enough for these tools to understand and cite.

Start a project Retainers from £200 a month

Clear, quotable answers
Consistent brand facts
Visible in AI tools

AI visibility check

Example

We checked ChatGPT, Perplexity and Google's AI Overviews for wedding venues near Harrogate. You appear in some answers, with outdated opening hours. A competitor is cited from a regional wedding guide. Next, we correct your listings and contact the guide.

Checked by a person before it goes out

AI tools summarise the web in seconds, and businesses with vague pages or conflicting details get left out of the answer. We build on strong SEO, adding clear answers, structured data and consistent facts that AI tools can find and trust.

What AI tools look for.

AI answers draw on pages that search engines can crawl, plus what trusted sources say about you, so we work on both.

Search foundations first

Google says pages need to be indexed and eligible for a snippet to appear in AI Overviews. We make sure the basics are in place.

Answer-first pages

We open key pages with a short, direct answer, then add detail, steps and sources, so both readers and AI tools can quote you accurately.

Entity and brand signals

We keep your name, services, locations and key facts consistent across your site, profiles and listings, with Organization schema linking them together.

Trusted mentions

AI answers often draw on what others say about you. We earn mentions in reviews, industry guides and press that these tools can cite.

AI crawler access

We check your robots.txt and firewall settings so search and AI crawlers such as Bingbot and OAI-SearchBot can reach the pages you want seen.

Prompt testing

We regularly check how ChatGPT, Perplexity, Gemini and Google's AI Overviews describe your business, and track which sources they cite.

Done properly.

The details that decide whether AI search pays off.

Facts that agree across the web.

AI tools piece together answers from many sources. When your website, Google Business Profile and listings agree on who you are and what you offer, you are easier to describe accurately.

AI readiness

Working

Check AI crawler accessDone
Add answer-first page summariesDone
Add Organization schemaDone
Align facts across listingsLive
Earn mentions in trusted guidesNext

Honest tracking for a new channel.

There is no full report of AI visibility yet. We combine regular prompt checks, AI referral traffic in Google Analytics 4 and brand tracking tools, and tell you plainly what they can and cannot show.

Where we check

AI OverviewsAI ModeChatGPTPerplexityGeminiMicrosoft CopilotBing Webmaster ToolsGoogle Search ConsoleGoogle Analytics 4Ahrefs Brand Radar

How it works.

Clear steps, and you approve each one before we move on.

01
Check
We test how AI tools describe you and which sources they cite.
02
Fix
We correct crawler access, schema and conflicting facts across the web.
03
Write
We restructure key pages with clear answers, drafted with AI and edited by people.
04
Track
We repeat prompt checks and review AI referrals in Google Analytics 4 monthly.

Example project

An accounting firm wanting to appear in AI answers

A regional accounting firm notices prospects mention ChatGPT recommendations. When tested, AI tools describe the firm vaguely, list an old office and recommend larger competitors cited in industry roundups.

What we would do

Test key questions across ChatGPT, Perplexity and Gemini
Correct the old office across listings and profiles
Add clear answers and schema to service pages
Pitch expert comment to accounting and business press

An illustration of how we would approach it, not a client result.

What you would get

An AI visibility baseline report
Consistent facts across key listings
Rewritten service pages with schema
Monthly prompt checks and referral data

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Related work.

Projects where we did this kind of work.

Own business · Local website

logslocal

Firewood delivery around Keighley and West Yorkshire, built to be found locally.

Read the case study

More workSee everything we've built.Client projects and our own products, with what we did on each.See all work

Questions, answered.

What is AI search optimisation?

It is the work of helping tools like ChatGPT, Perplexity and Google's AI Overviews understand and cite your business. Some call it GEO or AEO. It builds on good SEO, with extra focus on clear answers, consistent facts and trusted mentions.

Is AI search different from normal SEO?

Much of it is the same. Google says the usual SEO best practices apply to AI Overviews and AI Mode. The difference is extra attention to how clearly your pages answer questions and what other sites say about you.

Can you guarantee ChatGPT will recommend us?

No. AI tools decide their own answers, and those answers change often. We make your business easier to understand and cite, and we show you how it appears over time.

How much does AI search optimisation cost?

It usually runs alongside SEO on a fixed monthly fee. A one-off AI visibility audit is quoted after a short call, with a fixed price agreed before we start.