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Make your business easy to cite.

People now ask ChatGPT, Gemini and Google's AI Overviews before they click a link. We make your content, listings and brand facts clear enough for these tools to find and cite.

  • Accurate AI answers
  • Consistent brand facts
  • Content worth quoting

AI visibility check

ChatGPT

Mentioned, partly accurate

AI Overviews

Cited for services

Gemini

Not yet mentioned

Perplexity

Outdated opening hours

AI tools often describe businesses using outdated listings, thin pages or a competitor's content. We check what each tool says about you, then fix the sources it relies on.

What we check and fix.

AI search draws on the same foundations as traditional SEO, plus a few signals that matter more when an answer is generated.

AI answer audit

We ask ChatGPT, Gemini, Perplexity and Google's AI Overviews the questions your customers ask, and record how each describes you and your competitors.

Clear, quotable answers

Key pages get direct answers to common questions near the top, written so a tool can lift a sentence and it still makes sense.

Structured data and schema

Organisation, LocalBusiness, Product, Service and Article schema are added so your key facts are machine-readable and consistent.

Consistent brand facts

Your name, address, hours, services and prices are matched across your site, Google Business Profile, directories and social profiles.

Mentions across the web

We find trusted directories, guides and communities where your business should appear, and help you earn mentions there.

Crawler access

We check robots.txt, speed and rendering so crawlers such as Googlebot and OAI-SearchBot can read your pages.

Done properly.

The details that decide whether AI search optimisation pays off.

See what AI says about you.

Each month we run a set of customer questions through the main AI tools and record whether you appear, what is said and which sources are cited. We only use public questions, so no customer data goes into these checks.

Monthly AI check

Example

You now appear in AI answers for emergency boiler repair questions in your area. Some tools still list old opening hours taken from an outdated directory. Suggest updating that listing and adding hours to your contact page.

Checked by a person before it goes out

Content written to be cited.

AI tools tend to draw on pages that answer a question directly, back it up with specifics and come from a clear source. We restructure key pages with plain answers, named authors, dates and schema, and a person reviews every change.

Page fixes

Working
  • Add direct answer near topDone
  • Add author and update dateDone
  • Mark up with schemaDone
  • Match facts to Business ProfileLive
  • Add internal linksNext

How it works.

Clear steps, and you approve each one before we move on.

  1. 01

    Audit

    We record how AI tools describe you for your key customer questions.

  2. 02

    Fix

    We correct facts, schema and crawler access across your site and listings.

  3. 03

    Publish

    We write and restructure pages with clear answers worth citing.

  4. 04

    Track

    We rerun the questions monthly and report what has changed.

Example project

An accountancy firm missing from AI recommendations

An accountancy practice hears that new clients asked ChatGPT for a local accountant. When the partners try it, the firm rarely appears, and one tool lists services it stopped offering long ago.

What we would do

  • Ask AI tools the questions clients ask
  • Correct outdated facts across listings and directories
  • Add clear service pages with schema markup
  • Track AI answers each month

An illustration of how we would approach it, not a client result.

What you would get

  • An AI answer audit
  • Consistent facts across every listing
  • Rewritten service pages with schema
  • A monthly AI visibility report
Start a project like this

Questions, answered.

How is AI search optimisation different from SEO?

It builds on the same foundations, such as helpful content, technical health and trusted links. The difference is a stronger focus on clear answers, consistent facts and mentions across the web, because AI tools pull these together into one reply.

Can you guarantee we will appear in ChatGPT?

No one can guarantee that, because each tool decides its own answers and they change often. We can make your information clear, consistent and easy to cite, then track how answers change over time.

Which AI tools do you track?

We usually track ChatGPT, Google's AI Overviews and AI Mode, Gemini, Perplexity and Microsoft Copilot. We focus on the tools your customers are most likely to use.

How much does AI search optimisation cost?

It usually runs on a fixed monthly fee, starting with an audit to agree priorities. A one-off audit and fix project can also be quoted after a short call, with a fixed price agreed before we start.

Help AI tools describe you accurately.

Tell us what you need. Charlie will come back with a plan and a price, usually within one working day.

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